Most consolidating wealth management firms have a strategy for growth. What they don’t have is someone to make it work in practice
Evotra is the specialist partner that gets into the technology, the data and the people, and makes sure every acquisition actually lands
Evotra Consulting and rEsolve
Two ways to work with us
Evotra Consulting
For wealth management businesses navigating significant change.
Whether you’re integrating an acquisition, implementing new technology, redesigning your operating model, or preparing your business for exit, Evotra Consulting provides the end-to-end delivery capability to make it happen.
We don’t just advise. We do the work.
consolidating firms, businesses mid-implementation, and firms approaching an exit or acquisition
rEsolve
For wealth management businesses that want ongoing expert support without the overhead of building a large internal team.
rEsolve gives you flexible, software-specific support whenever and however you need it.
Think of it as your specialist technology team, available on demand.
firms that have already implemented their technology and want to get more from it, manage BAU change, or maintain continuity without a full-time internal resource
When the deal is done,
the real work begins
Acquisition activity in UK wealth management is at record levels. But nearly one in five consolidating firms has to pause its growth plans because of integration problems. Not deal problems. Not regulatory problems. Operational ones.
Messy data. Misaligned technology. People working around systems they don’t trust. Processes that made sense for the acquired firm and make no sense at scale.
This is the problem Evotra was built to solve.
“I try not to think how it could have looked
if I hadn’t ensured we got Evotra involved”
Head of Wealth, national wealth management business
Wherever you are
in the journey, we can help
We typically get involved at one of three points
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Before an acquisition, where we help you build the operational infrastructure to absorb what’s coming - clean data, coherent processes, a technology stack that’s ready to scale
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Mid-integration, where we step in when the complexity has outrun the plan. We’re experienced at getting under the bonnet of a stalled implementation, understanding quickly what needs to change, and getting things back on track
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As an ongoing partner, sitting alongside you through every deal you do - building a repeatable integration capability so each acquisition becomes faster and smoother than the last
Wherever you are, what you get is the same: a team that understands your world, gets into the detail, and stays until the job is done
What we do
Our consulting engagements span the full range of capability needed
to make an acquisition actually land
Target Operating Model design and operational gap analysis
CRM configuration and workflow design across Intelliflo, Curo, Xplan, Plannr and other wealth management platforms
Data migration - see our specialist data migration capability below
Business readiness, communications and training - embedded throughout, not bolted on at the end
Requirements gathering, solution design and business analysis
Business user testing, model office exercises and cutover planning
Post go-live support and BAU transition
Management Information design and Power BI reporting
Data migration.
Nobody does it better in wealth management.
That’s a bold claim. We’re comfortable making it.
When a wealth management firm changes CRM, or integrates an acquired business onto its technology stack, the data migration is almost always the hardest part. Client records that are incomplete, inconsistent or held across multiple systems don’t just create operational headaches – they create regulatory risk, erode the commercial value of the deal, and can bring a go-live to a halt.
Evotra has built a data migration capability that is, to our knowledge, unmatched in the UK for wealth management CRM migrations. Three things make the difference.
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We know the platforms
inside outOur data team has deep, hands-on experience of migrating to and from the CRM systems and custodian platforms used by UK wealth management businesses - Intelliflo, Curo, Xplan, Plannr and others. We understand the data models, the quirks, the common failure points, and the shortcuts that don’t exist. That knowledge is hard to build and impossible to fake. It’s why technology vendors bring us in when their clients need to migrate.
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We combine technical expertise with practitioner understanding
Most data migration teams understand the technology. Our team also understands what the data means - what a suitability record should contain, what a gap in a client’s risk profile implies for Consumer Duty, what a fee structure that doesn’t migrate cleanly will cost in adviser time to fix manually. That combination of technical skill and wealth management knowledge means we catch problems that a purely technical team wouldn’t recognise as problems.
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We use AI to do in weeks
what used to take monthsWe’ve developed an AI-assisted approach to data migration that has fundamentally changed what’s possible on the timelines that consolidating firms actually operate on. AI handles the pattern recognition, classification and initial transformation work that previously required weeks of manual effort. Our team applies the judgement, the quality assurance, and the wealth management expertise that AI can’t replicate. The result is faster migrations, cleaner data, and fewer surprises at go-live.
“When people are struggling after go-live, it’s usually the technology that gets the blame. In our experience, it’s almost always the data”
Our data migration services include
Full ETL (Extract, Transform, Load) migrations across CRM and custodian platforms
Data quality assessment, gap analysis and remediation
Data warehousing and integration architecture
MI design and Power BI reporting
Ongoing data governance support post go-live
On-site, cloud-based and hybrid migration approaches
We work with both firms and their technology vendors.
If you’re a vendor with a client facing a complex migration, we’d like to talk
Business readiness isn’t the bit at the end.
It’s the thread that runs through everything
Many firms treat business readiness as the training programme that happens just before go-live. We’d suggest that this will cost your business dearly. As a minimum, low user adoption will lead to your business not maximising the benefits of your chosen technology. At worst (and as is more commonly the case), it could lead to:
• a significantly longer tail of project costs, including training, consulting and product change roadmap
• operational and regulatory risk as a result of users circumventing the technology and sticking to legacy offline processes
• lower AUM growth through inefficient pipeline management
• lower fee revenue through poor quality valuations and income reconciliation
• less opportunity to leverage operational efficiencies
• poor business MI resulting from bad data
By the time go-live arrives, the decisions that determine whether your people will adopt the new system have already been made – in requirements workshops, in how the solution was designed, in whether practitioners were consulted or simply informed. If business readiness only starts at the end, it’s already too late to influence the things that matter most.
At Evotra, business readiness is embedded from the first day of an engagement. Our consultants come from wealth management backgrounds – they’ve sat in the roles your advisers, paraplanners and operations teams occupy. That means they understand not just what the change requires practically, but what it feels like to have it land on you when you’re already busy managing client relationships.
What this looks like in practice
Representing the practitioner voice from solution design through to go-live - so the system is built around how your people actually work, not how the vendor assumes they work
Business user testing and model office exercises that test your processes, not just the technology
Communications planning and delivery that keeps your teams informed, consulted and confident throughout
Training designed and delivered by people who understand wealth management operations - in the format and at the pace that works for your business
Post go-live support that doesn’t disappear at the moment your people need it most
A clear transition plan that hands knowledge back to your permanent team so you’re not dependent on us indefinitely
Leanne Holyer
Training Consultant
Leanne has been fundamental to the success of the rollout.
Her expertise in Xplan stood out in both her training sessions and during floor walking. I genuinely appreciate the difference she has made, and the training simply could not have been delivered without her.
Can I keep her!
Why our delivery model works differently
Many consultancies are inherently designed to sit on one side of the table. They provide advice, strategy and reporting, while your business practitioners are expected to ‘do the doing’ of the complex delivery itself.
We don’t work like that.
How it works
Retains ownership of core systems and platform expertise
Provides all consultancy, delivery, change management and BAU transition capability. We are the connective tissue between your vendor and your business
Stay actively engaged throughout - no gaps, no handover moments, no surprises
Why this matters
for consolidating firms
Clear ownership means no duplication of effort and no finger-pointing when something needs fixing
Reduced delivery risk and smoother go-lives, because everyone is working from the same plan
Stronger adoption, because the people who will use the system are involved in building it
Continuity into BAU, because we don’t disappear at go-live
A handpicked team. Real expertise. No generalists
Meet the teamEvotra’s consultants aren’t career management consultants who’ve learned about wealth management from the outside. They’ve worked in it – as financial planners, investment managers, operations leads, paraplanners, technology specialists and data engineers. That background is what allows us to walk into a complex integration, understand quickly what’s actually going wrong, and fix it.
Our team spans change and consultancy, data engineering, and wealth management operations. We bring the right people to every engagement. And because we work exclusively in this sector, there is no knowledge transfer cost – we already understand your world.
FAQs
We’re mid-integration and it isn’t going well. Can you come in at this stage?
Yes, and it’s one of the most common ways firms engage us. We’re experienced at stepping into an implementation that has stalled – understanding quickly what needs to change and getting things back on track. If you’re in that position, the sooner you get in touch, the better.
Do you work with firms making multiple acquisitions, not just a single deal?
Yes. Several of our clients are active acquirers making multiple deals a year. We work with them to build a repeatable integration capability – not just manage a one-off project. The goal is that each acquisition becomes easier and faster than the last.
We have a technology vendor already engaged. Would Evotra replace them or work alongside them?
We work alongside your technology vendor as part of a joint delivery model. We’re not competing with them – we provide the consultancy, data and change management capability that most vendors don’t have in-house. In our experience, the combination works considerably better than either party working alone.
How do you approach data migration? Our data is in a poor state.
Data quality issues are the norm, not the exception – particularly in firms that have grown through acquisition. We start every migration with a thorough data quality assessment so we understand exactly what we’re working with before we begin. We’ve yet to encounter a dataset we couldn’t migrate.
How do you help drive adoption amongst advisers and paraplanners?
Adoption is influenced by far more than just the training. Our business readiness consultants come from careers in wealth management, which means they understand the concerns of practitioners at every level. We involve them early, design communications and training around how your specific teams work, and stay alongside the business post go-live to make sure confidence is genuinely embedded.
We haven’t selected our CRM yet. Can you help?
We can help you define your requirements and understand the landscape – but we don’t carry out formal vendor selection. We work closely with all the major wealth management CRM vendors and maintaining our independence is important to us and to them. What we can tell you, from deep experience of implementing these platforms, is what each one does well and where the challenges tend to arise.
Here’s what others say about us
“I know we still have a lot of work to do, but I really appreciate the professionalism you and your team have provided so far. I try not to think how it could have looked if I hadn’t ensured we got Evotra involved.”
Head of Wealth, National wealth management business
If integration is on your agenda, we’d like to talk
Whether you’re mid-acquisition, planning your next deal, dealing with a data migration that’s proving harder than expected, or trying to get more from a technology investment that hasn’t delivered what it promised - get in touch. The first conversation is always free and always useful.
Jenny Melvin
Data Engineer
I just wanted to pass on some feedback about the work Jenny has been doing. We had a session this afternoon with the tech vendor on an early-sight pre-migration impact assessment and, although we've found a few points to work through, their feedback on the quality of the data was really positive. Their words were along the lines of it being very good and "really quite impressive" for a first pass. Speaking from my own experience, Jenny has been fantastic. It genuinely feels like she's part of our team and that we're all working through this together, which really helps build relationships and confidence.